Mac Chisholm

Multi-day Game Coverage

Role

Photo Gallery + Video Coverage

Industry

Sports - Soccer

Duration

Jul 2026

Fast-moving coverage for a schedule that changed by the day.

Mac, a well-known UK goalkeeper, brought us in to capture photo and video content throughout his International tournament. The challenge was that game days and times weren’t always confirmed until the last minute, and the content needed to go live while the tournament was still relevant. We stayed flexible around the changing schedule, so coverage never stopped.

Photos and video were captured and delivered with 12hr turnaround, giving Mac and his team fresh content to share as the finals unfolded.

THE CHALLENGE

With content being delivered in less than 12hrs, we also tracked key moments in real time — goals, saves, and big reactions — so we knew exactly where to find them once footage reached post-production.

Thus, our workflow started on the field, not in the edit, allowing us to move from capture to delivery quickly while the game was still relevant.

OUR APPROACH
Flexible coverage, additional crew support when needed, and a rapid post-production workflow built around the tournament schedule.

THE TAKEAWAY

In sports, the content needs to move just as fast.